International Journal of Management and Cross Cultural Research with ISSN 2320– 6152
We have introduced a new scholarly journal for International Journal of Management and Cross Cultural Research (IJMCCR). Realising a different historical experiences, physical and social environments in which people result in variety of practices, beliefs, social roles, norms, expressions, forms of organisation and conflicts (economic, political, legal, religious, expressive and artistic) exhibit various sorts of internal coherence as well as cleavages within human communities. Further, these coherences and cleavages not only impact behaviour of human beings as consumers in society but in turn marketing practices of different organisations. The mission of the proposed Journal is to publish peer-reviewed articles that examine impact of cross-culture on marketing and consumption practices that span societies and nations.
Indian Journal of Advertising and Marketing Research
Very shortly we are going to launch the Indian Journal of Advertising and Marketing Research which will be a suitable complement of International Journal that we are already publishing.